Conference purpose and objectives:

As the theme suggests, the event will focus on the best practices promoting sustainability literacy within business and management education in the Middle East. The objectives are to:

• Share best practices for integrating sustainable business models into university,  business and society
• Advance sustainability education through innovative business & management practices
• Deepen industry–academia partnerships for co-created sustainable solutions
• Facilitate discourse on policy and governance to advance the integration of sustainability across business and management education policies.
• Drive the implementation of climate action and decarbonization strategies
• Promote interdisciplinary collaboration and future-ready sustainability education
• Inspire students and youth leadership in climate-positive action
• Strengthen regional networks to deliver SDGs in the Middle East